Building a music business as a producer:
Well… I had originally planned to drop a new pack this month called “My Heart.” But somewhere along the way, reality hit me: if you want to have a successful business, you have to act like one. Yeah, I had to straight-face myself with that one.
So instead of just creating and uploading like usual, I ended up doing a full-on audit of my website—comparing it to others, checking how fast it loads, figuring out where I could improve the customer experience, and diving into SEO and all that other backend stuff I really don’t enjoy doing.
Let’s be real—if you’re a creator like me, all we want to do is make music, get paid, and have a little fun in the process. We don’t want to worry about backend systems, LLCs, taxes, analytics, or any of that tedious business-side nonsense. But the truth is, there’s no running from it.
This month turned into something totally different—a month of fixing, tweaking, and making sure my site can actually stand on its own and function like a real business. And you know what? It’s been productive as hell. I made some solid 3-to-6-month goals, brainstormed roll-out ideas, and walked away with a better understanding of not just my business—but myself.
So what did I learn?
- If you’re going to have a business, act like it.
It’s one thing to say you’re serious—but your actions have to back that up. Move like a business owner, not just a creator. - Things rarely go as planned.
You can map out the perfect month, but life will almost always flip it. Learn to pivot and adapt. - You’ll have to do things you don’t enjoy.
The business side isn’t always fun, but it’s necessary. Whether it’s SEO, taxes, or troubleshooting your site—it’s part of the game. - Be patient—with yourself and the process.
Progress isn’t instant. But if you’re putting in the work consistently, you’ll get where you’re going. - Take a self-care day and disconnect.
This is crucial. Walk away from your routine, put your phone on airplane mode, and go be present. Whether it’s sitting by the water, hiking, or just vibing—reset days are non-negotiable.
